Changing your SaaS pricing can boost revenue but might also lower conversions....
https://www.insert-bookmark.win/when-saas-companies-raise-prices-conversions-can-drop-sometimes-by-as-much-as
Changing your SaaS pricing can boost revenue but might also lower conversions. One company saw a 31% drop in conversions but a 22% lift in revenue, revealing the tradeoff many teams face