Composable Commerce: Why Mid-Market CTOs and Commerce Directors Are Walking Away — and a Practical Roadmap to Fix It

https://technivorz.com/why-composable-commerce-feels-like-a-scam-to-mid-market-ctos-javiers-story/

Why up to 60% of mid-market composable commerce projects miss targets The data suggests a striking pattern: many mid-market firms - those with $50M to $500M in revenue - struggle to convert composable commerce promises into reliable business