Ecommerce marketing works best as a connected system: your ads, site, and...

https://www.normalbookmarks.win/an-ecommerce-marketing-strategy-works-as-a-connected-system-not-a-list-of

Ecommerce marketing works best as a connected system: your ads, site, and retention efforts should support the same goals. The article shows how to track CAC, conversion rate, and repeat purchases, and notes tools with plans from $199/month.